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The Marketing Infrastructure Behind Your Growth
Real Brokerage provides the national brokerage platform. Errington Real complements that foundation with local marketing support, strategic implementation, and growth systems designed to help agents build stronger visibility and create more opportunities.
Our goal isn’t simply to provide marketing ideas—it’s to help agents put those ideas into action through practical support, proven strategies, and collaborative resources.
Co-Op Marketing
Our co-op marketing model is designed to help eligible agents invest in consistent marketing without carrying the full financial burden alone. Campaign support is determined based on program guidelines and participation requirements.
What’s Included
- Co-op campaign opportunities
- Marketing planning
- Strategic campaign recommendations
- Performance-focused approach
Direct-Mail Support
Direct mail remains one of the most effective ways to build local recognition. Errington Real can contribute 50% of qualifying direct-mail campaign costs and, in select cases, provide additional support.
What’s Included
- Campaign planning
- Audience targeting
- Design guidance
- Printing coordination
- Mailing support
- Follow-up recommendations
Google PPC Advertising
Connect with people actively searching for real estate services through professionally planned Google advertising campaigns.
What’s Included
- Campaign setup
- Keyword strategy
- Local targeting
- Budget guidance
- Performance optimization
Video & AI Content
Engaging video and educational content help agents remain visible across digital channels while strengthening their personal brand.
What’s Included
- Short-form video ideas
- AI-assisted content planning
- Educational marketing content
- Social media content support
Branding Support
Your personal brand is one of your most valuable business assets. Errington Real helps you develop a professional, consistent, and recognizable brand that reflects your expertise while keeping you at the center of every client relationship.
We don’t replace your identity—we provide the marketing infrastructure and creative support to help your brand stand out in your local market.
What’s Included
- Personal brand strategy
- Professional logo and visual identity guidance
- Brand messaging and positioning
- Marketing collateral and print materials
- Social media branding
- Listing presentation and buyer guide design
- Email signature and digital assets
- Consistent brand standards across all marketing
Google Business Profile Support
A fully optimized Google Business Profile helps increase local search visibility and builds trust with potential clients.
What’s Included
- Profile optimization
- Category recommendations
- Review strategy
- Local search best practices
Ready to Grow Your Business?
Discover how national brokerage infrastructure combined with local marketing support can help you build stronger visibility, stronger systems, and long-term business growth.
